Where every descent tells a story, and every peak becomes possible

Showcase Reels
Mobile App
Branding
UI/UX
Digital Campaign

Exclusive Motor Group

Where every descent tells a story, and every peak becomes possible
Filmed and edited dynamic reels for a dealership to showcase their vehicles and drive engagement.
Client
Car Dealership
Released
September 4, 2024
Sep 4, 2024
Timeframe
3 months
Project Type
Showcase Reels
Technology
React Native Swift AWS Weather API GPS Integration
Exclusive Motor Group

Overview

Our vision was to create more than just another tracking app – we aimed to develop an intelligent companion that understands the unique challenges and desires of the snowboarding community. FrostTracker emerged as a solution that combines precise technical functionality with an intuitive user experience, all while maintaining reliability in challenging mountain conditions.
In the competitive landscape of winter sports apps, Avalon Drift recognized the need for a comprehensive solution that would unite performance tracking, safety features, and community engagement. The existing market offered fragmented solutions, forcing users to juggle multiple apps while compromising on essential features.
Man wearing VR glasses
Exclusive Motor Group

The Challenge

The snowboarding community faced significant obstacles with existing digital solutions. Poor connectivity in mountain areas made tracking unreliable, while inadequate safety alerts left riders vulnerable to changing conditions. Battery performance issues in cold environments meant riders couldn't depend on their apps for full-day sessions.
Mockup
Mockup
Mockup
Mockup
Mockup
Mockup
VR Glasses
VR Glasses
VR Glasses
Beyond technical limitations, there was a deeper problem: the disconnection between performance tracking and community features. Riders wanted to share their experiences, connect with fellow enthusiasts, and access safety information – all through a single, reliable platform that wouldn't fail them in critical moments.
Exclusive Motor Group

The Solution

We developed an intelligent system that prioritizes offline functionality and battery efficiency. The app's architecture ensures continuous tracking even in areas with poor connectivity, while smart sync technology preserves battery life. Our emergency beacon system operates independently of cellular networks, providing crucial safety features in remote locations.

React Native Swift AWS Weather API GPS Integration

The user experience was crafted around single-hand operation and voice controls, acknowledging the practical constraints of mountain environments. We integrated advanced GPS tracking with trick recognition, while maintaining an intuitive interface that doesn't overwhelm users with complexity.

Exclusive Motor Group

Exclusive Motor Group

Performance Results

The launch of FrostTracker marked a significant shift in how snowboarders approach their mountain experience. The app quickly became an essential tool for both amateur enthusiasts and professional riders, demonstrating the power of thoughtful design in solving real-world challenges.
User Engagement
User Engagement

Active users in first season

100K
100K
100K
Safety Impact
Safety Impact

Reduction in off-piste incidents

10%
10%
10%
Community Growth
Community Growth

Active groups formed

10K
10K
10K

Beyond the numbers, FrostTracker has fostered a vibrant community of riders who share experiences, mark trails, and support each other's progression. The app has become a catalyst for connection in the snowboarding community, while setting new standards for safety and performance tracking.

Exclusive Motor Group

Final thoughts

FrostTracker has redefined what's possible in winter sports technology, proving that thoughtful design and robust technology can create meaningful impact in challenging environments. The app's success has established new benchmarks for safety, community engagement, and technical reliability in mountain sports applications.

Exclusive Motor Group

Credits

Credits

Kate Sterling
Giovanni Piaggio
Oscar Lehmann
Peter Hirsch
Project Lead
Creative Director
UX Designer
Lead Developer

Exclusive Motor Group

Credits

Kate Sterling
Giovanni Piaggio
Oscar Lehmann
Peter Hirsch
Project Lead
Creative Director
UX Designer
Lead Developer
Previous Project
Next Project
Previous Project
Next Project

More Projects

More Projects

More Projects

load more projects

We scale brands.
Your success is next.

Start your project now by booking a one-on-one discovery call with our expert.

Quick turnaround and good communication. Thank you for the animation. – Rinnai Canada

Logo

We scale brands.
Your success is next.

Start your project now by booking a one-on-one discovery call with our expert.

Quick turnaround and good communication. Thank you for the animation. – Rinnai Canada

Logo

We scale brands.
Your success is next.

Start your project now by booking a one-on-one discovery call with our expert.

Quick turnaround and good communication. Thank you for the animation. – Rinnai Canada

Logo

Stay in the loop.

Stay ahead with free insights, tips, and strategies by subscribing to our newsletter.

We respect your inbox. No spam, just valuable content.

We respect your inbox. No spam, just valuable content.

By submitting, you agree to our Terms and Privacy Policy